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FAQ

Answers before you enroll

Everything you want to know about how the courses work, step by step, before you press start.

Common questions

Questions from small business owners

The questions people ask before they start.

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Which course is right for my business?

A Step-by-Step Approach to Email Marketing takes you from the first term to campaigns that sell. Whether you run an online store, a clinic, a café or an agency, the lessons use plain language and build in order, so nothing is assumed.

What topics does the teaching cover?

Six and Two Academy teaches email marketing, lists and sign-up forms, writing emails, getting into the inbox, campaigns and sequences, and reading your results. Each term is taught before it's used, so nothing in a lesson leans on a word you haven't learned yet.

How do I enroll?

Open the course on the Courses page and follow the steps there to enroll.

Do I need marketing experience to sign up?

No. The courses are built for small business owners and solo founders, not marketers. Every term gets taught before you need it, so you can start with zero background in email marketing.

Can I take the courses from anywhere?

Yes. Six and Two Academy is entirely online, so you can take any course from wherever you run your business.

How is each lesson structured?

Every lesson has a short film, a real example and a practice task, so you see the idea, watch it in action, then try it yourself before moving on.

What do I need to get started?

Just a willingness to learn and an internet connection. The courses start from the first term, so you don't need an existing list, a campaign, or any email marketing tools in place already.

Do I need an email list before I start?

No. The course teaches you how to build one from scratch, so you can start before you have a single subscriber.

Ready when you are

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A friendly Six and Two Academy team member reviewing email course lessons on a laptop at a sunny desk